On the trade show floor, overhead design elements create an enticing, full-frame perspective that gives the illusion of more in addition to capturing eyeballs from long distances. But this year, we’re drawn to height of another kind—columns and towering booth elements that feel monumental and stick out in a sea of walls or lack thereof. Columns caught our attention at […] The post Experiential Marketing Trend of the Week: Curious Columns appeared first on Event Marketer.| Event Marketer
Marketers are ready to accept AI as a member of the team. Enter: AI agents, which are shifting from curiosities to game-changing assistants.| Event Marketer
In trade shows, the AI evolution is happening fast, with the tech powering everything from access to knowledge to building AI agents.| Event Marketer
At CES 2025, Accenture invited clients to explore the AI-powered future, showcasing the power of new technology, reinvention—and trust.| Event Marketer
Messaging in HERE Technologies’ sustainability-focused CES 2025 booth proclaimed, “There’s More in HERE.” From a design POV, there sure was.| Event Marketer