Are you looking for the best branding tools? This guide covers all the essential tools I use—from developing a brand strategy and designing the brand identity to final delivery. Whether you’re building your own brand or working on client projects, these are the ones I rely on the most. But let’s be honest: you don’t […]| Nine Blaess
A brand doesn’t become recognisable by chance. It’s the result of strategic development and the consistent use of distinctive brand assets. These characteristic elements—colours, logos, shapes, even sounds—work because they’re unique to the brand. Used repeatedly and in familiar combinations, they become etched into people’s minds—ultimately making it easy to recognise the brand and feel a […]| Nine Blaess
Mapping out your brand’s personality is the first step to creating a solid brand identity. But it can often feel overwhelming. That’s where a Brand Personality Slider comes in handy. It helps you define and express your brand’s unique traits, making sure that every aspect of your brand communicates and feels just as you intend it […]| Nine Blaess
Mockups are a game-changer for your design portfolio and presentations. They bring your work to life in a realistic contex and make it easier for clients or potential employers to visualise your designs. While premium mockups often offer the highest quality, free mockups can also be stunning and serve as perfect alternatives without breaking the […]| Nine Blaess
Many CPG (Consumer Packaged Goods) brands struggle to command premium pricing – not because their product isn’t high quality, but because their branding makes them look cheap. Customers don’t pay more just because something is better; they pay more because they perceive it as premium. The reality is, perception drives pricing. Consumers associate premium brands… The post What Makes a CPG Brand Look Premium vs. Cheap (and How to Avoid the Biggest Mistakes) appeared first on Aventiv...| Aventive Studio
A well-executed brand strategy is the backbone of a successful CPG business. It goes beyond just aesthetics and marketing—it influences consumer perception, builds loyalty, and ultimately drives sales.| Aventive Studio
Understanding consumer preferences via data analytics will help you to customize your offerings accordingly.| Aventive Studio
Effective design can thus easily set a product apart from competitors, improve brand recognition, and create a memorable user experience.| Aventive Studio
A well-designed package attracts attention, conveys brand identity, and ultimately persuades consumers to make a purchase.| Aventive Studio
For consumer packaged goods (CPG), packaging design has always been a critical, powerful branding opportunity.| Aventive Studio
Discover why the demand for organic products is booming as consumers become more mindful of what they put into and onto their bodies.| Aventive Studio
Branding is one of your most powerful tools for connecting with your audience as a business in the wellness space.| Aventive Studio
By the end of this article, you’ll know what brand guidelines are, why you need them, what to include, and which format is most suitable for you.| Nine Blaess
