How to Reduce Donor Churn – Strategies and Tactics
Explore how to reduce donor churn. Discover data-driven strategies for increasing donor retention and reactivation of lapsed donors.| Fundraising Report Card
Where does retention fall within your priorities? EIght years ago,Tom Belford of The Agitator penned a post entitled “Donor Retention … Why Is It So Hard?” At the time I thought: Great question! Alas, things haven’t improved. It’s still hard. Why, oh why, oh why?!?! I’d like to explore this a bit, and I hope… The post Why Aren’t Nonprofits Retaining More Donors? appeared first on Clairification.| Clairification
Explore how to reduce donor churn. Discover data-driven strategies for increasing donor retention and reactivation of lapsed donors.| Fundraising Report Card
Nonprofits aren’t competing for dollars, they’re competing for connection. Nathan Chappell shares how to build radical relationships that grow giving. The post Overcoming the Competition for Connection with Nathan Chappell first appeared on Virtuous Software.| Virtuous Software
Nonprofit email underperforming? Katelyn Baughan shares tips to boost retention, build welcome series, and automate for better donor engagement. The post Fixing What’s Broken in Nonprofit Email Marketing with Katelyn Baughan first appeared on Virtuous Software.| Virtuous Software
In this episode, get tactical tips to communicate clearly, retain donors over acquire, and forecast when the future feels uncertain. The post Navigating Budget Cuts, Donor Shifts, and Uncertainty with Barbara O’Reilly first appeared on Virtuous Software.| Virtuous Software
In this episode, you'll get practical strategies for increasing donor loyalty with better data, smarter segmentation, and personalized outreach. The post Designing & Scaling a Donor Retention Strategy In 2025 with Christine Robertson and John Mark Vanderpool first appeared on Virtuous Software.| Virtuous Software
In this episode of The Responsive Lab, Brady Josephson makes the case for long-term brand marketing in a nonprofit world obsessed with short-term returns. The post Creating Memorable Experiences for Modern Donors with Brand Building with Brady Josephson first appeared on Virtuous Software.| Virtuous Software
In this episode of The Responsive Lab, John Mark Vanderpool shares how understanding and leveraging donor LTV can completely shift your fundraising strategy. The post Beyond the Ask: Why Donor Lifetime Value Should Shape Your Strategy with John Mark Vanderpool first appeared on Virtuous Software.| Virtuous Software
At its core, recurring monthly giving is a way to ensure donor retention by creating a predictable and sustainable revenue stream. In today’s world, where subscriptions are a part of […] The post The Power of Recurring Giving: How to Build Sustainable Nonprofit Revenue first appeared on Virtuous Software.| Virtuous Software
Unlock untapped revenue with corporate giving. Discover how to boost donor retention and matching gifts with smarter fundraising systems. The post Corporate Giving Intelligence: Unlock Hidden Revenue and Strengthen Donor Relationships first appeared on Virtuous Software.| Virtuous Software
Learn how nonprofits can thrive through a CRM transition with strategies for data migration, team buy-in, and choosing the right system. The post Nonprofit CRM Migration Guide: Conquer Frustration, Fuel Growth first appeared on Virtuous Software.| Virtuous Software
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Diana Hoyt, founder of Formula for Fundraising. The post Building Donor Relationships Through Thoughtful Data Practices with Christine Robertson first appeared on Virtuous Software.| Virtuous Software
Discover how to turn your CRM into a donor engagement and revenue growth engine. Learn from industry expert Andrew Olsen in this actionable webinar recap. The post From Database to Donation Engine: How to Use Your Nonprofit CRM As a Fundraising Machine first appeared on Virtuous Software.| Virtuous Software
Learn how nonprofit organizations can thrive in a digital-first world by leveraging responsive fundraising technology to increase donor retention and engagement. The post Old Ways Won’t Win New Donors: Exploring the Tactics + Tech to Thrive in a Digital-First World first appeared on Virtuous Software.| Virtuous Software
In this episode of The Responsive Lab, Virtuous co-hosts Carly Berna and Scott Holthaus talk with Diana Hoyt, founder of Formula for Fundraising. The post The Formula for Fundraising Success with Diana Hoyt first appeared on Virtuous Software.| Virtuous Software
Donor files are shrinking but generosity is growing. Discover how responsive fundraising helps rescue missions grow giving in a changing landscape. The post What’s Working in Fundraising at Rescue Missions: Trends and Takeaways from the 2025 Benchmark Report first appeared on Virtuous Software.| Virtuous Software
Discover how Virtuous helps healthcare nonprofits solve donor engagement, data silos, and stewardship challenges with responsive fundraising. The post How to Solve Healthcare Fundraising Needs with Virtuous: Can Your CRM Do This first appeared on Virtuous Software.| Virtuous Software
Discover how Virtuous helps higher ed institutions streamline advancement, boost donor retention, and create personal connections that increase giving at scale. The post Simplifying Higher Ed Advancement Strategies with Virtuous: Can Your CRM Do This? first appeared on Virtuous Software.| Virtuous Software
Discover how to build a tech stack that fuels sustainable, recurring giving. Learn which tools matter most and how to scale donor impact for your nonprofit. The post Building a Sustainable Giving Tech Stack first appeared on Virtuous Software.| Virtuous Software
Discover how Virtuous empowers faith-based nonprofits to overcome donor retention challenges and deepen donor relationships through personalized engagement. The post Can Your CRM Do This? How Virtuous Helps Faith-Based Nonprofits Build Lasting Donor Relationships first appeared on Virtuous Software.| Virtuous Software
Fundraising expert Gail Perry shares major gifts strategies, crisis tips, and donor insights in this inspiring episode of The Responsive Lab. The post Transforming Major Gifts Through the Collaborative Ask with Gail Perry first appeared on Virtuous Software.| Virtuous Software
Discover how responsive fundraising transforms donor retention and engagement for nonprofits. Learn key strategies from Virtuous and The Timothy Group. The post The Responsive Fundraising Playbook: How Nonprofits Can Fix Donor Attrition, Scale Donor Engagement, and Grow Giving first appeared on Virtuous Software.| Virtuous Software
A well-crafted appeal letter can inspire action and deepen donor loyalty. Explore tips to elevate your next fundraising message. The post How to Write an Appeal Letter first appeared on Virtuous Software.| Virtuous Software
Can you transfer recurring giving when switching platforms? Yes! Learn how token migration ensures a smooth transition without losing donor support. The post Can You Transfer Recurring Giving When Switching Platforms? Here’s What You Need to Know first appeared on Virtuous Software.| Virtuous Software
In this episode of The Responsive Lab, Carly and Scott sit down with Chris Barlow, Customer Happiness Director at Beeline Marketing, to explore how nonprofits can break through digital noise and connect with the right audience. The post How to Listen to and Understand Your Donors with Chris Barlow first appeared on Virtuous Software.| Virtuous Software
Discover how CRM donor management software can transform your nonprofit, providing a unified view of donor interactions and streamlining communication to build lasting relationships. The post Why Virtuous Is the Best CRM Donor Management Software for Growing Impact first appeared on Virtuous Software.| Virtuous Software
Boost donor engagement with digital-first strategies! Learn how to attract, track, and retain donors effectively with expert insights and proven tactics.| Virtuous Software » The Responsive Fundraising Platform
Making the most of your existing tech to improve engagement. The post Data-driven donor acquisition strategies for the full donor life cycle appeared first on Gravyty | AI-powered engagement & fundraising for higher ed.| Gravyty | AI-powered engagement & fundraising for higher ed
Master donor communications with a 5-step plan. Learn how to engage, retain, and grow support for your nonprofit.| Big Sea
Gratitude. Thankfulness. Appreciation. The feels both you and a donor feel whenever someone contemplates, or gives, a gift to your organization. Acknowledgement. Recognition. These are the underlying secrets known by successful fundraisers worth their salt. At base, they’re about the obligation philanthropy facilitators carry to show supporters how much their support means. Sounds simple. And… The post Top Secrets to Igniting the Philanthropic Fire and Keeping the Warm Glow Burning? appea...| Clairification
Why do people give? And why do they keep giving and even increase their giving in many cases? Fundraising consultants love to talk about all the reasons they think this … Continue reading "Survey Statistics Reveal Why People Give to Charity" The post Survey Statistics Reveal Why People Give to Charity appeared first on Fundraising Report Card.| Fundraising Report Card
Today’s donors are very discerning when it comes to their relationships with nonprofit organizations. Above all, they seek personal alignment with the mission, values, and goals of the organizations they support. They want evidence that their support results in outcomes and lasting impact. While they expect to see facts and metrics that substantiate impact, they especially appreciate well-crafted stories that illustrate how real people and communities are benefiting.| TWB Fundraising Blog
Use the lapsed donor fundraising metric to see how many first-time and repeat donors have stopped giving. See 5 strategies for reactivating them.| Fundraising Report Card
If you want gifts, you must give them Giving is not always its own reward. Sometimes you have to help it along if you want to truly show donors they matter. Some years ago I happened upon an article by Scott Monty, offering some Father’s Day advice. It included a brilliant idea for a gift…| Clairification
See why so many more donors are stopping or reducing their giving. Survey results broken down into generations and income levels.| Fundraising Report Card
Mid-level donors are often overlooked, but they may be your most valuable fundraising asset. Here's why and how to engage them. The post The Middle is Where the (Donor) Magic Happens appeared first on PITCH.| PITCH
The results are in, and the news is generally bleak. The 2024 Fundraising Effectiveness Project Report* shows downward trends in numbers of donors (down 4.5%), and retention (down 2.6%). First-time donor retention is at its lowest-ever recorded rate. Less than one in five new donors (acquired in 2023) gave again. New donors accounted for 40%…| Clairification
Rethink donor engagement to boost donor loyalty. Shift from transactions to meaningful connections, gratitude, and showing impact. Read on to learn more.| Virtuous Software » The Responsive Fundraising Platform
For good things once a year is not enough. Why do so many of us only eat turkey once a year? Or pumpkin pie? I’ve no idea! It’s surely not rational. These are special foods we value and take great ight in. Yet we get into a bad habit of thinking on auto pilot. If…| Clairification
Philanthropy is about reciprocal awe, gratitude, altruism and purpose. I’m a huge fan of the Greater Good Science Center at U.C. Berkeley, and often apply their research to nonprofit fundraising and marketing. This particular article really strikes me today, because it talks about times when we feel isolated from others: How to Find Your Purpose…| Clairification
Discover how CauseVox uses storytelling to revolutionize fundraising and boost engagement for nonprofits, transforming donor connections| Nonprofit Apps
Everything I learned about saying “thank you” I learned from: My mother. Miss Manners. Penelope Burk. According to Burk’s research from Donor-Centered Fundraising, than 80% of thank you letters start with “Thank you for your generous gift of…” or “On behalf of the Board of Directors, thank you for…| Clairification
It costs to acquire a new donor than retain a current one. A lot . In fact, research shows it takes 7 – 12% effort, time and money to bring in a new donor than to raise from a current donor. Please, please, please… let this sink in. The for-profit world understands…| Clairification
Donor retention is essential for the long-term health and success of your nonprofit. Learn all about donor retention in this crash course!| Averill Fundraising Solutions
By growing your donor retention rate, your nonprofit can establish a sustainable donation pipeline to power your mission. Use these essential tips to start.| Fundraising Letters Blog
Lapsed donors are inevitable for any nonprofit organization, but they still offer an essential opportunity to collect donations.| WP Simple Pay
