Where does retention fall within your priorities? EIght years ago,Tom Belford of The Agitator penned a post entitled “Donor Retention … Why Is It So Hard?” At the time I thought: Great question! Alas, things haven’t improved. It’s still hard. Why, oh why, oh why?!?! I’d like to explore this a bit, and I hope… The post Why Aren’t Nonprofits Retaining More Donors? appeared first on Clairification.
