What started as an experiment in endurance streaming has become a blueprint for creator influence and monetization. Boardroom dives into how Kai Cenat has accomplished Mafiathon for a third consecutive year. The post Breaking Down the Business of Kai Cenat’s Mafiathon appeared first on Boardroom.| Boardroom
The Digital Economy (also known as the web economy, internet economy, or the new economy) is (1) transforming economies, (2) revamping existing institutions, governments, businesses, and workforces, (3) instituting new ideas, beliefs, behaviors, and cultures, and (4) changing human endeavor. The speed of digital transformation is both brilliantly innovative and creatively disruptive. The post Jobenomics Digital Academy & Business Generator, Part 1, Digital Economy Introduction appeared first ...| Jobenomics
Explore what to expect from all of the fashion weeks this season and the influencers most likely to make headlines at each event.| NeoReach | Influencer Marketing Platform
Creator Economy Live East is set for August 5-6, 2025, in NYC, bringing together brands, agencies, and creator economy leaders for the ultimate influencer marketing event. Whether you’re preparing to attend or catching up post-conference, the key themes shaping the creator economy in 2025 have lasting implications. In fact, many of the insights that resonated […] The post Creator Economy Live East: What Brands Need to Know About UGC, Creators & the Future of Marketing appeared first on Br...| BrandLens
Discover how Lulu empowers travel agencies and tourism boards to publish guides, photo books, calendars, and more with easy print-on-demand solutions.| Write, Publish, & Sell
Abbiamo aggiornato al 2025 il nostro report annuale sui guadagni degli influencer in Italia: il mercato cresce, ma i compensi scendono ancora su tutte le piattaforme. L'articolo Guadagni degli influencer 2025: il listino DeRev per l’Italia proviene da DeRev.| DeRev
The Scale AI cofounder’s second startup Passes banned creators under 18 ahead of being sued for allegedly hosting child sexual abuse material, which Guo has denied.| Forbes
A new frontier of adult entertainment is emerging—one where fantasy never sleeps, digital avatars flirt on command, and passive income flows while the creator rests....| List25
In a world where traditional media companies are scrambling to stay relevant, OnlyFans has quietly positioned itself as one of the most valuable—and provocative—platforms in...| List25
While influencer fraud is frequently framed as a financial issue, its consequences run deeper, affecting the entire ecosystem.| AdMonsters
NEW YORK – June 12, 2025 – The Interactive Advertising Bureau (IAB), the leading trade body for the digital advertising industry, today announced a strengthening of its Centers of Excellence (CoE) to better serve its members and the broader digital media and marketing ecosystem. As part of this update, Cintia Gabilan has been appointed to … Continued The post IAB Updates Centers of Excellence and Expands Leadership Team to Accelerate Industry Innovation appeared first on IAB.| IAB
NEW YORK – April 30, 2025 – The internet has long been woven into American life. Now, it’s a key driver of the U.S. economy. Today, Interactive Advertising Bureau (IAB), the digital media and marketing trade association, released the fifth edition of its long-running economic research series, Measuring the Digital Economy: Advertising, Content, Commerce, and … Continued The post IAB Research: Digital Economy Surges to $4.9 Trillion, Fuels 28.4 Million U.S. Jobs Across All 435 Congress...| IAB
Traditional search is built on intent. But the interest graph is built on inference. That distinction changes not just how consumers find products, but also how brands position themselves for discovery. In the interest graph, users don’t have to know what they’re looking for. Their behaviors – what they watch, save, share, swipe, replay –… The post Brand Discovery: Using Creator Content to Seed Awareness appeared first on The Shelf, a Data-First Influencer Marketing Company.| The Shelf, a Data-First Influencer Marketing Company
Local Search Engine Optimization is the practice of optimizing your online presence to attract customers in your specific geographic area. With over 46% of Google searches seeking local information, it’s a critical strategy for businesses of all sizes.| MJI Marketing
The future belongs to agile communicators who recognize that the power of public relations and marketing to persuade and influen are two sides of the same coin.| Media Scope Group - PR | Public Affairs | Marketing | Lobbying | Advocacy
11 essential tips and strategies to build a profitable digital career. The post From Zero to Content Hero: Building a Profitable Career in the Digital Space appeared first on The Social Media Hat.| The Social Media Hat
Episode 10 of the AI in Marketing: Unpacked podcast, with Asavari Moon The post From Traditional to Predictive: Navigating Marketing’s AI Transformation appeared first on The Social Media Hat.| The Social Media Hat
Learn why micro-influencers are game-changers for content marketing, and discover tips to collaborate effectively.| Southern California News Group (SCNG) | Exclusive Local News
Se você cria conteúdo, provavelmente já se perguntou: “preciso mesmo dessa ferramenta?” ou “vale a pena pagar por isso?”. Com tantas opções surgindo todos os dias, é fácil se perder. Por isso, resolvi listar aqui... The post As melhores ferramentas para criadores de conteúdo em 2025 (testadas por mim!) appeared first on Natália Becattini.| Natália Becattini
April 24, 2025 Welcome to the 161st Edition of the Orangeletter Please forward this to ONE friend today and tell them to subscribe here. You can find the online version of this newsletter here. Golf Trip with the Guys 2025. Over 150 holes played this year! Content Expo Reminder CEX (Content Entrepreneur Expo) registration is open. Come join me August 24-26 in Cleveland. Open to all creators and content marketers. Use code JP100 to save $100 off registration. Living Longer and Better If you...| Joe Pulizzi
Creators aren’t just making content—they’re building immersive worlds. Learn how Personal Lore is driving engagement, loyalty, and brand integration in 2025.| The Shelf, a Data-First Influencer Marketing Company
Influencer marketing is evolving fast. In 2025, creators are taking on bigger roles—shaping industries, driving credibility, and forming deeper brand partnerships. Explore the four biggest creator trends redefining influencer marketing this year and how brands can stay ahead.| The Shelf, a Data-First Influencer Marketing Company
Do you know what this show is about? If you said “influencer marketing,” you’re close, but not necessarily wrong. If you said “influence marketing” you’re more right. And if you said, the exploration of how brands can apply influence in all its shapes and forms, to aide it their marketing, you’re spot-on. But if you […] The post Why Can’t We All Just Get To The Point? appeared first on Jason Falls.| Jason Falls
The evolution of a content creator is something brands and agencies see, but don’t watch. Bear with me on this for a moment. It’s like the difference in hearing something, and actually listening with the intent of understanding. So we on the agency or brand side of things may run into a content creator we […] The post The Man and Method Building Content Creators into Media Properties appeared first on Jason Falls.| Jason Falls
Discover how the Interest Graph is reshaping content discovery, shifting consumer behavior, and helping brands build authentic connections. Learn how to create scroll-worthy, trust-building content that resonates and converts.| The Shelf, a Data-First Influencer Marketing Company
Avature launches a highly competitive learning platform designed for user-driven content and skills-based learning.| JOSH BERSIN
A few weeks back while golfing I met a gentleman who did investment planning for a living. We talked a bit about his job (I LOVE talking about financial stuff) and then I asked him what his plan was. He told me he was “supposed to” retire at 65 (I didn’t ask him his age, […]| Joe Pulizzi
"User-generated content continues to be tremendously undervalued by the platforms that distribute user-generated content" - John Green The vlogbrothers have entered the conversation about the future of human-generated content, and you already know that I had to talk about it. Hi there! In this issue, we'll be diving into a| augment
Human Generated Content: Issue 6| augment
It's been just over a year since Meta launched Threads, a microblogging platform built upon Instagram's foundation. While still in its infancy, the team has quickly added features that present itself as a viable alternative to its contemporaries, the most important being a TweetDeck-like desktop UI. But there seems to| augment
Patreon needs to become Threads before Threads become Patreon.| augment
Shrewd marketing departments of major global conglomerates have employed social media influencers to increase market share, grow their brand beyond their traditional consumer base, and …| Search Remotely
A few people sent me Ali Abdaal’s most recent video and I thought it was one of the most interesting I’ve ever seen from someone in his position, with endless opportunities at his fingertips. It’s about his internal struggle between competing interests: money or life enjoyment. Spoiler: he’s actively embracing an approach with his business and life ... Read more| Paul Millerd
Turn your creative passion into a business with our simple budgeting guide. Meet your financial goals while growing your content business.| Lulu Blog
Calls to Action (CTAs) play a pivotal role in marketing. This article uses examples to illustrate the kinds of CTAs that engage potential readers, drive sales, downloads, and subscriptions.| Lulu Blog
Learn how AI like ChatGPT can help content creators. From generating ideas and writing product descriptions, to optimizing content, AI has a lot to offer!| Lulu Blog
Do you want to learn more about the creator economy? See our list of creator economy statistics to see the most popular platforms, average earnings, and more.| WPBeginner
Step into the world of 2024's creator events. Learn why events are essential investments for any serious content entrepreneur.| Write, Publish, & Sell
💻 Who is Lenny Rachitsky? Lenny writes the #1 business newsletter on Substack (Lenny’s Newsletter) and previously sold his company, Localmind, to Airbnb. He then spent 7yrs at Airbnb leading product + growth teams and now angel invests + works as a full-time creator. Let us know what you think on Twitter, I’m @bzaidi and he’s @lennysan 🧠 What You’ll Learn After listening to this conversation, you’ll understand: – the racecar growth framework:growth engines, turbo boosts, lub...|
🎮 Who is Kevin Chou? Kevin is the co-founder + CEO of Rally, a platform that allows creators to launch their own digital currency + build independent economies with their communities. He’s also Chairman of Gen.G, an esports enterprise bridging Asia and North America. Previously, Kevin co-founded Kabam, a top mobile gaming company that grew to $400M/yr in revenue, 500+ million players and sold for nearly $1 billion. Let us know what you think on Twitter, I’m @bzaidi and he’s […] The...|
☕ Who is Alex Lieberman? Alex Lieberman is the co-founder & CEO of Morning Brew. They’re a leading new media startup with over 2.7mil newsletter subscribers, making them one of the largest daily newsletters around. Plus they have a growing range of media properties including podcasts to niche newsletters. Alex & his co-founder sold a majority stake in the business to Insider Inc for a reported $75mil in Oct 2020. Let us know what you think on Twitter, I’m @bzaidi […] The post Alex Lie...|
Jason Falls sits down with Emilee Helm, the head of influencers at Gamesight, to dive deep into the world of gaming.| Jason Falls