Enhancing Visitor Experience at Mega Events - Buro Happold
Visitor experience may not always be top of mind for mega event planners. Here are four reasons why it matters and how to address it.| Buro Happold
Every wave of technology in publishing comes with bold promises. Right now, AI is at the center of that conversation. But too often, the focus has been on the newsroom, like using AI to draft articles, generate summaries, or automate workflows. Those experiments may save publishers time, but they don’t address the core challenge every publisher faces: growing revenue. At Admiral, we believe the real opportunity isn’t in replacing content creation. It’s in unlocking new ways to engage v...| Admiral Blog
Your website might be costing you more than you realize. If you’re investing time and money into bringing visitors to your site, whether through search, social, or email, you want to make the most of that traffic. But the moment someone lands on your homepage, a silent battle begins. Will they stay? Scroll? Engage? Or will they bounce? The truth is, even small UX missteps can create enough friction to drive people away. Let's break down 10 common website mistakes that frustrate visitors an...| Admiral Blog
As a publisher, you know that timing is everything. The difference between a bounce and a conversion often comes down to delivering the right message at the right time. But how do you pinpoint that perfect moment? We're thrilled to introduce the answer: Interaction Targeting. This feature, now available in the Admiral Journey builder, allows you to trigger engagements based on your visitors' real-time behavior on your site. It’s a smarter, more intuitive way to connect with your audience, a...| Admiral Blog
Visitor experience may not always be top of mind for mega event planners. Here are four reasons why it matters and how to address it.| Buro Happold
