Performance-led companies are more likely than others to say that C-suite priorities and business goals are the deciding factor in budget allocations.| MarketingCharts
Budgets are no longer the primary barrier to effectively leveraging consumer insights.| Marketing Charts
B2B marketers believe contact-level data and intent signals will most help improve their go-to-market performance.| Marketing Charts
About 1 in 3 buyers say that their typical process involves more than 10 stakeholders. This can delay the buying timeline.| MarketingCharts