CTV ad spend is booming—projected to hit $33.5 billion in 2025, with more than 90% transacted programmatically. Yet many publishers, especially new entrants, remain hesitant as they navigate fragmented supply paths.| Adnimation
The most successful CTV advertisers in 2025 will be those who combine the efficiency of AI tools with the irreplaceable human ability to craft relatable, emotional, and brand-aligned narratives.| Adnimation
Building an OTT app is quick and easy with TargetVideo's white-label OTT app builder. Learn how to launch an app in hours.| TargetVideo
