Discover why structured data and schema markup are critical for AI-powered search visibility. Learn how Generative Engine Optimization (GEO) can keep your content in the spotlight.| Adnimation
Publishers are facing a new wave of market turbulence: trade policy shifts, tariff concerns, and broad economic instability are forcing advertisers to rethink their commitments. Recent forecasts already reflect this caution, with U.S. ad spend projections being revised down and marketers preparing for potential cutbacks across the board. In this environment, adaptability and resilience are... The post The Uncertainty Impacting Ad Spend, and What Publishers Can Do About It first appeared on Ad...| Adnimation
Digital publishers are facing a stark new reality: relying on one stream for ad revenue can no longer sustain long-term business growth. From shrinking search and social traffic to rapid ad tech consolidation and new AI-driven content formats, relying too heavily on one revenue stream leaves publishers exposed to volatility. In this environment, variety isn’t| Adnimation
While many for the "summer slump," Adnimation sees an opportunity. Here’s how summer affects ad performance and what smart publishers can do to stay ahead.| Adnimation
Why AI is changing the game in SEO and ad diversification - and what digital publishers need to do about it.| Adnimation
Discover why first-party data is the key in2025's privacy-first digital landscape and how publishers can build trust, diversify revenue streams, and attract higher ad spend.| Adnimation
2025 will be a very challenging digital landscape for publishers, through AI, privacy concerns, and personalization. Get the 25-step run-down in this report.| Adnimation