Discover 2026 PPC trends shaping paid media—from signal-led targeting and automation to ad transparency and fraud prevention. Learn to adapt.| Firebrand Communications - Public Relations and Marketing Agency for Tech Sta...
The bar for gated content has been raised in the AI era. Here’s how to get it right in a zero-click world. The post Gated Content in the AI Era: What Still Works — and What Doesn’t appeared first on Firebrand Communications - Public Relations and Marketing Agency for Tech Startups.| Firebrand Communications – Public Relations and Marketing Agency for Tech S...
Not every backlink is a good friend. Some are shady characters dragging your SEO reputation through the mud. In this post, we’ll show you exactly how to remove toxic backlinks so your site can hang out with the right crowd (and climb the rankings while doing it). The post How to Remove Toxic Backlinks appeared first on Firebrand Communications - Public Relations and Marketing Agency for Tech Startups.| Firebrand Communications – Public Relations and Marketing Agency for Tech S...
Discover how measuring B2B brand awareness can give you a clear view of your brand’s visibility, trust, and top-of-mind presence. Learn how to use proxy metrics, social sentiment, branded search, AI search sessions, PR coverage, and share of voice to track growth and guide marketing strategy in the AI era. The post How To Measure Brand Awareness in B2B: From Abstract Concept to Measurable Metrics appeared first on Firebrand Communications - Public Relations and Marketing Agency for Tech Sta...| Firebrand Communications – Public Relations and Marketing Agency for Tech S...
After 100 episodes of our b2b marketing podcast, we're sharing hard-won lessons on production, audience growth, and staying the course.| Firebrand Communications - Public Relations and Marketing Agency for Tech Sta...
