Founded as a startup in 2011 in South Korea, Gentle Monster has rapidly expanded globally, with stores in the United States, Singapore, Thailand, and the United Arab Emirates, among others. Gentle Monster in China opened its first store in 2016, and as of December 2024, it has over 20 flagship stores, solidifying its position in […] This article How Gentle Monster in China attracts consumers to its offline stores in an era dominated by e-commerce is the first one to appear on Daxue Consulti...| Daxue Consulting – Market Research and Consulting China
At the heart of Miu Miu’s strategy in China lies its understanding of young consumers. Miu Miu has transformed from a sub-line of Prada in China into one of the country’s most coveted luxury brands. It rode with the post-pandemic market rebound and Gen Z driven trends. In just a few years, Miu Miu connected […] This article Miu Miu’s strategy in China: Winning China’s Gen Z through its rebellious aesthetic is the first one to appear on Daxue Consulting - Market Research and Consulti...| Daxue Consulting – Market Research and Consulting China
China’s second-hand luxury market emerges as a shift in consumer habits is happening, with China’s market expected to grow to USD 30 billion by 2025.| Daxue Consulting - Market Research and Consulting China