Chances are, you’ve heard the acronym “SEO” (Search Engine Optimization). But learning what it means and how to do it well can feel nerve-racking. Here’s the thing about SEO : it’s not as scary as it sounds, and ignoring it means the people who need you might not find you. Let’s fix that. What is SEO? Think of SEO as making your website optimized for both people and search engines. When someone searches “animal rescue volunteers” or “food bank near me,” you want your nonpr...| Firespring
Let’s be real, constant event planning can be exhausting and drain your nonprofit’s resources. While nonprofits often rely on galas, auctions and other large events, these efforts may not be building long-term relationships. In fact, nonprofits retain only 19.4% of new donors each year, suggesting traditional approaches aren’t necessarily creating lasting connections. (Bloomerang). Event planning consumes resources and can burn out teams. If you’re looking for a better way, you...| Firespring
According to GoFundMe Pro (formerly Classy), LinkedIn is the highest converting social media channel for nonprofits, with a 30% conversion rate on mobile and 50% on desktop. Not only is the platform the highest converting, but LinkedIn for Nonprofits found that LinkedIn members are 56% more likely than the average person online to donate to nonprofits. If your nonprofit has not been taking advantage of everything LinkedIn offers, it’s not too late! LinkedIn is as relevant today as ever—an...| Firespring
Here’s the thing about SEO : it’s not as scary as it sounds, and ignoring it means the people who need you might not find you.| Firespring
Event planning consumes resources and can burn out teams. Let's talk about a better way to build lasting relationship.| Firespring
Timing your fundraising appeals is crucial to maximizing donor engagement and support. Strategically plan appeals to maintain momentum throughout the year.| Firespring
A one-time gift is good, recurring gifts are better. Find out how to collect more money when you encourage recurring donations.| Firespring
Google ad grants was built with nonprofits in mind—learn how utilize this game-changing opportunity for your nonprofit.| Firespring
A solid CTA can turn your website into a converting machine. Follow these four tips to create clear CTAs that will work for you.| Firespring