| Assisted
Find out how to write a good article with our guide. Get in touch with Assisted for more information on your next SEO strategy.| Assisted
En un mundo de comunicación cada vez más globalizado, los premios internacionales se han consolidado como un referente para medir la innovación, la creatividad y el impacto tangible de las agencias. Participar y ganar un premio como el Stevie®, los IPRA, SABRE, o los AMCO en el caso de México, no sólo reconoce la calidad… sigue leyendo Competir y ganar: lecciones estratégicas para participar en un premio internacional| PRGN
How Public Relations fuel online visibility and brand recognition in a digital ecosystem driven by algorithms and AI search Organic visibility is increasingly the reflection of a brand’s strong, authentic, and credible digital reputation. And it’s Public Relations that gradually shape and nurture it: the engine that builds trust around your brand. A solid and… Continue reading PR: The Strategic Lever to Position your Brand in Google and Gen-AI Searches| PRGN
Digital PR helps build backlinks by earning placements on high-authority sites. These placements raise brand awareness and pass real SEO value.| Bulldog
Descubre cómo la IA está influenciando en el futuro del empleo y la estrategia empresarial y por qué debes ser proactivo ante el cambio.| PRGN
In today’s age of ever-increasing competition, technological advancements and abounding misinformation, a strong PR strategy is founded on authentic, well-researched content, ensuring the narrative informs the public rather than manipulates it. But this is not always the case. Digital PR has gained a bit of a bad reputation over the...| Screaming Frog
What are brand mentions? Put simply, brand mentions are any time your business name appears on another website, whether there’s a hyperlink or not. Mentions can happen in news articles, blog posts, podcasts, social media content, industry directories, and more. Whether or not there’s a hyperlink attached, your brand is being recognised, referenced, and embedded […]| Bulldog
Consumers, regulators, and investors all demand clarity and accountability, which puts pressure on financial firms to communicate effectively.| Bulldog
Discover how five brands used strategic digital PR to drive 124% average growth in organic traffic; with real data, results, and the lessons that made it work. The post The Long-Term Impact of Digital PR on SEO Success: +124% (+252k) Increase in Monthly Organic Sessions appeared first on Digitaloft.| Digitaloft
Learn how to calculate your brand's (or category's) total organic revenue potential; the most valuable number you're probably not using.| Digitaloft
Large Language Models (LLMs) like ChatGPT, Gemini and DeepSeek are disrupting search marketing. More people are asking LLM-powered tools the questions they would usually ask Google or Bing – and they trust the information and recommendations they receive. A recent YouGov poll found 50% of young people have been directly...| Screaming Frog
The Client Win a Home in Oranmore was a high-profile fundraising initiative led by Maree Oranmore FC and A Lust For Life, aimed at raising essential funds for the development of local sports facilities. The campaign centred around a unique raffle prize — a brand-new home in the heart of Oranmore, Co. Galway — designed […]| locomotive.agency
We’re proud to share that Digitaloft has been named one of the Top 50 Digital Agencies in the North by Prolific North for the third year in a row, a recognition that highlights the incredible work and momentum we’ve built over the past 12 months. The post Digitaloft Named Among Prolific North’s Top 50 Digital Agencies 2025 appeared first on Digitaloft.| Digitaloft
Think nofollow links are worthless for SEO? Think again. Learn why nofollow became a hint, how Google now treats them, and why top-tier nofollow links still matter in 2025. The post Why nofollow links aren’t worthless, despite what many SEOs still believe appeared first on Digitaloft.| Digitaloft
Too many digital PR campaigns are measured using flawed metrics like link count, cost-per-link, and DA scores. This guide explains what really matters and how to track digital PR impact properly. The post Digital PR measurement: the metrics that matter & the metrics that don’t appeared first on Digitaloft.| Digitaloft
Discover how AI is reshaping digital PR and what your brand needs to do to stay visible. Learn the key shifts in strategy, measurement, and relevance for success in the AI search era. The post 7 Predictions for the Future of Digital PR in the Era of AI-Powered Search appeared first on Digitaloft.| Digitaloft
Want to be recommended by AI search tools like ChatGPT and Google’s AI Overviews? Learn why digital PR is the key to earning citations, brand visibility, and trust in the era of AI-powered search.| Digitaloft
LatamUp has been formed by PRGN's Latin/Ibero-American members to create new hub serving clients that need regional presence| PRGN
We all love summer, especially as it is the perfect season to attend and host vibrant events, from backyard BBQs […] The post 5 Summer Marketing Event Ideas with Hot Hospitality Trends! first appeared on Manuela Willbold.| Manuela Willbold
TL;DR: Daniel Wei didn’t have the biggest portfolio or the most prime properties. But while legacy investors coasted on name recognition, Daniel quietly out-positioned them - on Google, ChatGPT, and...| Kalicube - Digital Brand Engineers
TL;DR: Darya Morozova didn’t rely on pitch decks and warm intros to raise her seed round. She built a personal brand that did the heavy lifting before the meeting. Google...| Kalicube - Digital Brand Engineers
Hacked sites and expired domains are being used as sources for ChatGPT's recommendations... read our latest research. The post Revealed: Hacked Sites & Expired Domains Are Being Used as Sources for ChatGPT’s Recommendations appeared first on Digitaloft.| Digitaloft
Clarity Digital’s announcing Digital PR that boosts brand authority, SEO performance, and AI search visibility. Download the brochure.| Clarity Digital Agency
Los planes de CEO Positioning se han convertido en una herramienta estratégica imprescindible en el entorno empresarial actual. Los principales ejecutivos necesitan proyectar un liderazgo visible, coherente y con propósito. Porque un CEO bien posicionado no solo refuerza la reputación de la compañía y genera confianza, sino que también tiene un impacto directo en el… Continue reading La importancia de un buen plan de CEO Positioning| PRGN
In B2B industries, trust is currency - and PR helps you earn it. B2B PR focuses on building and maintaining a credible presence.| Bulldog
The senior care industry is experiencing an unprecedented moment of evolution. Between demographic shifts, rising demand for at-home services, and| Modern Marketing Today
Have you ever noticed how people rush towards anything that seems exclusive, or is trending on social media? That is not a coincidence, it is FOMO, also known as the Fear of Missing Out, that is drastically influencing how we think, perceive and shop brands. Whilst FOMO is particularly prevalent within influencer marketing, it is … Continue reading "FOMO in PR: How to Leverage the Fear of Missing Out for Impactful PR Campaigns"| Prohibition PR
Descubre aquí el impacto de la inteligencia artificial en la comunicación y cómo se está transformando la creación de contenidos.| PRGN
Survey conducted by Public Relations Global Network finds business leaders view brand influence as increasingly important, with digital channels leading growth strategies NEW YORK / BRUSSELS – A new global survey of marketing and business leaders across 40 countries highlights a fundamental shift in branding strategies, with trust, reputation and digital engagement emerging as the… Continue reading Trust, Digital Strategies and Customer Loyalty Drive Brand Influence| PRGN
Traditional link building and digital PR serve the same ultimate purpose—improving your site’s authority—but they do so in different ways. While link building delivers steady, niche-relevant backlinks that improve keyword rankings, digital PR earns high-impact media placements that boost brand credibility and visibility. The post The Difference Between Traditional Link Building and Digital PR appeared first on Resolve.| Resolve
Explore ten key metrics to optimize your campaigns, improve your ROI, and ensure your link building and digital PR initiatives are truly delivering results. Refine your strategy and resources from digital PR and link building investments.| Blog PromoNavigator
These days, companies can no longer solely rely on high-profile events and press releases to grab the attention of journalists| Modern Marketing Today
En Argentina, las audiencias ya no consumen contenido de manera pasiva: eligen qué ver, cuándo y en qué plataforma. En este contexto, el streaming se ha consolidado como un nuevo medio donde las empresas buscan ganar relevancia sin depender exclusivamente de publicidad de pago. Pero, ¿cómo lograrlo de manera orgánica en un entorno dominado por… Continue reading Streaming y comunicación corporativa en Argentina: el desafío del espacio orgánico| PRGN
Précis Public Relations Empowers PR Pros Worldwide with PR-Specific AI Washington, D.C. / Brussels — The Public Relations Global Network (PRGN) is leading a new era in public relations through its strategic alliance with Précis AI. This collaboration signifies a transformative period in the industry, marked by the launch of Précis Public Relations—a cutting-edge AI… Continue reading PRGN, Précis in Strategic Alliance to Add AI Innovation to PR| PRGN
Content ideation is an important step to nailing your Digital PR strategy. Here are 8 ways to find inspiration for your business.| The SEO Works
En un mundo donde la comunicación es el motor que conecta marcas y personas, el concepto de comunicación integrada va más allá de ser una elección estratégica: es una necesidad. En Race Comunicación, la agencia de PRGN (Public Relations Global Network) en Brasil, combinamos metodologías consagradas como PESO (Paid, Earned, Shared, Owned) y el Global… Continue reading Comunicación Integrada: Estrategia y Táctica para Resultados de Alto Impacto| PRGN
Not long ago, a great product, a catchy slogan, and a well-placed advert were enough to win over customers. Those days are gone. Today’s consumers don’t just want to know what you’re selling; they want to know what you stand for. Welcome to the era of purpose-driven PR, where bands…| Prohibition PR
Want to utilise reactive campaigns? Here are 5 tips on how to use expert quotes to maximise your Digital PR strategy.| The SEO Works
In the Middle East, the business landscape is profoundly shaped by a unique blend of long-term vision and rapid technological advancement. As countries like the United Arab Emirates (UAE) and Saudi Arabia celebrate decades of stability under dynastic governance, they stand as exemplars of how consistent leadership can drive ambitious national strategies and economic transformations.… Continue reading Business Landscape of the Middle East: Navigating Steady Visions and Rapid Innovations| PRGN
Get daily trending topics from Google Trends into Google Sheets every day without using code 🚀 Check out the video tutorial 🎥 1. Requirements No-code browser automation: Axiom AI No-code scheduler: Zapier Google Trends 2. Video Transcription **This is detailed step-by-step tutorial, so the transcription will only make sense in context with the video. I […]| Keywords in Sheets
Mantén tu inversión en marketing y comunicación en 2025 para construir confianza y garantizar el crecimiento en un entorno cambiante.| PRGN
Descubre cómo TikTok, Instagram Reels y YouTube Shorts están revolucionando el contenido digital. Aprende a captar jóvenes con vídeos cortos.| PRGN
Cada año, PRGN presenta en su portal en inglés las predicciones de sus agencias miembro sobre las tendencias clave que marcarán la Comunicación y las Relaciones Públicas en el próximo curso. En esta edición, además de presentar las perspectivas globales, también ofrece por primera vez una edición especial en español. En ella se encuentran las… Continue reading Las tendencias en Comunicación de 2025| PRGN
En este primer podcast en español de PRGN, Loreley Maldonado, fundadora de Eje Comunicación en México, conversa con la periodista Valentina Giacaman, fundadora de RumboCierto Comunicaciones en Chile, acerca de la comunicación unbranded. La evolución de la comunicación corporativa permite que las empresas echen mano de toda su creatividad para desarrollar narrativas y mensajes que… Continue reading La magia de la comunicación unbranded| PRGN
Gen AI, or Generative AI, with its sophisticated algorithms capable of producing entirely new, original content, is not just a theoretical concept. It’s a transformative tool that businesses, including my own at NettResults, are actively integrating into daily operations, shaping the future of content creation. How does Gen AI accomplish this? It learns from vast… Continue reading What are the Practical and Ethical Implications of Gen AI| PRGN
There is no question that clients today expect results from their PR firms. For many this still means driving awareness through editorial news coverage, influencer reviews and executive interviews. For years, the bigger the monthly clip book the happier the client and while clients still want quantity and quality, the expectations clients now have with… Continue reading PR Firms Today: Much More Than Clips| PRGN
A conversation with James Mowdy, corporate communications director for the Community Housing Opportunities Corporation Building a team from an internal communications point of view can be challenging. What’s the best way to tackle this process? How do you select a team of consultants that can work together, support each other and leverage the total experience… Continue reading Building a Communications Team: The Client Perspective| PRGN
Business Environment in Los Angeles, California Los Angeles is an epicenter of global communications. It’s where people come to be noticed. It’s where you start if you want to reach the world. With the world-famous Pacific Ocean beaches to the left, and picturesque – often snowcapped – mountains to the right, Los Angeles is what… Continue reading Los Angeles, California – The City of Angels| PRGN
In this PRGN blog post Alessandra Malvermi of Sound Public Relations in Milan describes the business and communications landscape of Italy| PRGN
Digital PR is an offshoot of SEO. An earned media strategy, the aim of digital PR is to gain high-quality backlinks on publications to increase rankings on Google. This is now adapting with recent changes to how Google shows content in the SERPs.| Heroine
Direct and organic traffic define where users come from when visiting your website — either from direct links or SERPs. Learn more about traffic here.| Resolve
Communication is evolving at breakneck speed and people want to know things yesterday, wherever they are. The choice between traditional and digital PR can be| Boom Online Marketing
The digital PR landscape is ever-evolving, which means the ways in which we work (alongside the goalposts for meeting Google’s... Continue reading| Digitaloft
The latest Google documentation leak has got the SEO industry talking - but what does this mean for digital PR? Digitaloft have dug in and found out.| Digitaloft
Writing a press release to share your company’s (or client’s) news can seem like a daunting task.You’ve got to get the messaging right, make sure not to bury the lede, source quotes that reporters will want to use… and that’s all before you even have to distribute and pitch it. If you want to write a […] The post How to Write a Press Release Like a PR Pro (With Free Template!) appeared first on contentfac.com.| contentfac.com
One of the cornerstones of SEO best practices is maintaining a high quality backlink profile. Here’s our guide to what that means, and how to analyze your own (or your competition’s).| Digital Third Coast
Digital PR is the secret sauce to skyrocketing your brand's visibility and credibility. Here's how to build PR links that boost your online strength.| Bulldog
Learn how regular content refreshes can enhance keyword performance, user engagement, and ultimately your rankings in the long term.| Resolve
Let’s talk about new client onboarding for digital marketing agencies and freelancers:If you don’t have a process for this nailed down, you’re going to waste time, lose money and deliver a less-than-ideal experience to the new client you worked so hard to sign.I founded The Content Factory in 2010. In the decade+ since, I’ve been […] The post The Ultimate Guide to Onboarding New Clients for Freelancers & Agency Owners appeared first on contentfac.com.| contentfac.com
An excerpt from Online PR 101: A Complete Guide to Marketing Your Business Online The post How to Pitch Reporters Like a Digital PR Pro appeared first on contentfac.com.| contentfac.com
At TCF, we use HARO constantly. It’s one of our favorite tools because it’s basically a reporter’s Rolodex from the 90’s, except it doesn’t take up room on our desks, it’s always updated, and its reach is much further. Plus, it's free! In fact, we once used HARO to get 6 media placements in 30 days!You […] The post 7 Reasons Reporters Aren’t Using Your HARO Responses [18 Pro PR Tips!] appeared first on contentfac.com.| contentfac.com
Strengthen your digital marketing client communication skills with these 7 quick tips. A complete guide to building client relationships and maintaining them.| Digital Third Coast | Digital marketing and search agency
Tracking annual success of DTC's digital PR content campaigns since 2019. A look back at the number of links, media markets, and top-tier media placements earned for our clients.| Digital Third Coast | Digital marketing and search agency
Editorial links are incredibly valuable backlinks to get. Learn what an editorial link plus 9 ways to get them in this detailed step-by-step guide.| Earned Media
Digital PR plays a much bigger role in demonstrating E-E-A-T than you probably think, and in this guide, we dive deep into what this role is.... Continue reading| Digitaloft
In traditional and digital PR, media requests for interviews happen every day. Learn more about how to best prepare for media interviews and give A+ soundbites.| Digital Third Coast | Digital marketing and search agency
Explore the synergy between content and SEO, and discover how the right agency partnership amplifies online visibility.| Resolve
Unlock the secrets of digital PR link building with our comprehensive guide. Dive deep into the art and science behind boosting online brand authority.| Resolve