Labor Day doc offering about the truck industry simply doesn’t work The post PBS’ ‘Driver’ Misses the On Ramp appeared first on Book and Film Globe.| Book and Film Globe
Explore how a viral misinterpretation of an MIT study sparked widespread fear about ChatGPT “making us dumber.” This article breaks down what the research actually said, the role of media distortion, and why marketers must lead with clarity and responsibility in the age of AI.| Neuro-Insight
Quand on parle narration, il arrive parfois que le texte adopte le point de vue (POV) d’un personnage. Cette pratique est particulièrement importante et son impact sur la façon d’écrire pas toujour…| Stéphane ARNIER
Fiction writers have a lot of rules. “Show, don’t tell” sits near the top. But sometimes we follow those rules straight into a literary box canyon.| Speculative Fiction Writers Association
L’utilisation de points de vue multiples dans un roman est un outil qui peut se révéler d’une grande puissance… quand on l’utilise pour les bonnes raisons et dans les bonnes situations. Hélas…| Stéphane ARNIER
There are two ways to look at third person limited. 1. A “narrator” narrates the story, using “he”, “she”, and “they” pronouns, but this narrator only knows the thoughts and feelings of only one character, usually the protagonist. This narrator follows the main character throughout the story and stays in this character’s perspective. 2. The […]| Editor's Quill
Third Person Omniscient Definition: A “narrator” narrates the story, using “he”, “she”, and “they” pronouns. This narrator knows everything, including events prior to and after the story and all the feelings, emotions, and opinions of every character. Omniscient means “knows all”, so this narrator knows everything. It’s as though the narrator is a God-like being. […]| Editor's Quill
Third Person Objective Definition: A “narrator” narrates the story, using “he”, “she”, “it”, and “they” pronouns. This “narrator” can only narrate the characters’ external actions—anything they express or do. Some people just call this third person. It’s also called third person dramatic. Out of the three third person point of views, third person objective […]| Editor's Quill
Second Person POV Definition: This narration addresses the reader as the protagonist, using “you” and “you all” pronouns. Second person is rarely, almost never, used in literature. Most readers feel it’s unnatural and pulls them out of the story. There are a few second person books such as Choose Your Own Adventure and Bright Lights, […]| Editor's Quill
Understanding point of view is crucial to novel writing. I have found that POV issues are the most common problem in the manuscripts and submissions I read. POV issues are not an easy fix– a…| Editor's Quill
Beyond the buzz of AI-driven marketing, our Super Bowl LIX neuro analysis uncovers what truly resonated—on a subconscious level. From Kendrick Lamar’s polarizing halftime show to the ads that stuck (and those that flopped), discover the hidden drivers of impact.| Neuro-Insight
Even if your referral program gets lots of shares, you won’t see new customers if newly referred leads aren’t compelled enough to click and convert. Here's how to create the best possible friend experience for your program.| Referral Rock Blog
Awareness, shares and reach help you predict whether you'll get referrals. Here's what these leading indicators mean, and how to measure and improve them.| Referral Rock Blog
Getting ongoing referral program engagement can be tough. Try these engagement tips to strengthen your referral results.| Referral Rock Blog
Science has solved the problem of inaction. Now, let’s solve it together.| Neuro-Insight
The post The Subconscious Disconnect: Rethinking Climate Communications appeared first on Neuro-Insight.| Neuro-Insight
The post The Curious Case of Oatly appeared first on Neuro-Insight.| Neuro-Insight
Beers, jousting, fire, and dragons—sounds like the perfect recipe for a Super Bowl ad, right? It’s 2019 and Bud Light has just launched their highly anticipated ad Joust, created in partnership with HBO and Game of Thrones. The 60-second spot unveils a brutal jousting match and features the Bud Knight and a fire-breathing dragon. All of this drama and spectacle is designed to sell more beers (of course) and promote the final season of Game of Thrones, set to air 2 months later.| Neuro-Insight
The post Uncovering Human Truths to (Re)Define Your Core Strategic Direction appeared first on Neuro-Insight.| Neuro-Insight
The post Rewriting the Climate Narrative Using Neuroscience appeared first on Neuro-Insight.| Neuro-Insight
The Narrator is the medium through which storytelling occurs, and the writer is the man behind the curtain that pretends to be the former. The characters in a story should know as much about the two as an ant is required to understand thermodynamics to live and die. What does this mean? It means that … Continue reading The Narrator and the Reader can know things none of the characters know.| Emperor's Notepad
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