Why TikTok Isn’t Just a Fad - It’s a Marketing Revolution TikTok has evolved far beyond viral dance routines and lip-syncs. What started as a Gen Z playground is now one of the most powerful platforms in the world for brand storytelling, with over 1 billion monthly active users and growing. For brands, it’s a goldmine of creative potential and cultural relevance. Whether you’re a global brand or an emerging startup, TikTok offers a direct line to consumer engagement. It's redefining...| Hollywood Branded Insider
AI can accomplish much of the work done my white collar workers today. But human marketers still have a place in this world. The post examines three areas that will continue to be dominated by humans. The post Three Ways Human Marketers Survive When AI Comes for Their Job appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.| Schaefer Marketing Solutions: We Help Businesses {grow}
The Cracker Barrel marketing implosion became personal. When marketing becomes politicized, could this backlash happen to me? Could it happen to you? The post How to keep from being Cracker Barreled appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.| Schaefer Marketing Solutions: We Help Businesses {grow}
Millions of people are turning to AI to help them make purchasing decisions. AI is becoming the customer we need to reach and to do that, we will turn to AI Signals. AI Signals| Schaefer Marketing Solutions: We Help Businesses {grow}
public drama, brand strategy, and smart marketing A kiss-cam moment at a Coldplay concert thrust data workflow company Astronomer into the global spotlight, a spectacle that quickly spread across TikTok, X, and Instagram. What began as personal embarrassment for the company’s CEO and HR chief became a touchpoint for smart PR and memorable brand moments. As brands, from airlines to publishers, scrambled to meme-jack the scandal and amplify their relevance, Astronomer pulled a masterclass in ...| Hollywood Branded Insider
What is a post-gift CTA? It's the easiest follow-up strategy for sales and marketing teams to encourage next steps by directing prospects to your site.| Alyce
Learn how adding gifting to your sales and marketing strategy can impact your pipeline in a big way.| Alyce
Thinking about adding gifting into your B2B marketing strategy? We're here to help!| Alyce
Out-of-the-giftbox B2B gifting tips and trends you can use now We welcome you to use our ready-to-go, aggregated insights to help you and your team put your best foot forward …| Alyce
When companies are going through a transition, is it wise to hire an Interim Chief Marketing Officer (CMO)? An Interim CMO is a strategic short-term asset that dramatically reduces this risk of your hiring the wrong CMO. This article demystifies the role and shares when to hire one and how to use them to accelerate growth.| KickStart Alliance - Customer Success Consulting
Brand building takes more than a better product to be liked and trusted. Here are examples of how to build a B2B brand for today’s marketers.| Alyce
Helpful tips on the elements of strong SMB websites and what they need to include in order to help boost your business and increase revenue.| SharpSpring