Trick or treat? Children or parents? For marketers, Halloween is a moment brands get to have fun. After trick-or-treating was essentially cancelled last year, brands and consumers went big on the spooky season in 2021. In many countries, the event is now the third-biggest retail spending event after Christmas and Easter. In the US alone, ... [Read more...] The post 2021 Halloween: digital marketing campaigns we loved this year appeared first on Netimperative.
