The FMCG microsite can be like a black hole that sucks all matter deep into its center never to be seen again, or it can serve as an effective platform that guides visitors directly towards your end goal. Over the years we have worked with great shopper marketing agencies who have created awesome microsites that performed very well. However, sometimes... + READ MORE The post Shopper Marketing Best Practices: Building a Rockin’ Microsite for Your FMCG Brand Client appeared first on Promotion...