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Mastering Mobile Commerce: Enhancing Apps, UX, and Conversion Strategies - IMRG
https://www.imrg.org/blog/mastering-mobile-commerce-enhancing-apps-ux-and-conversion-strategies/
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delivery
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customer experience
checkout optimisation
customer funnel
As mobile apps become increasingly popular, thanks to better features, user experiences, and greater incentivisation, many retailers are refining their strategies.
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