As you build your brand identity, it is critical that you create a cohesive system across media. From your logo design to your web design to your printed sales and marketing materials, etc. Here are 4 smaller items that when done right, can have a big impact. 1-Social media backgrounds or cover images With Facebook, LinkedIn, and Twitter, you can use a custom background image to adjust the colors on your profile page. The amount of background showing depends on the viewer's screen size, so ke...
