Year after year, email outperforms every other marketing strategy. According to 2021 data, email drives an ROI of $36 for every dollar spent, higher than any other channel. Yet too many people think it’s no longer relevant and switch to other channels that are more expensive or just don’t get results. We have been preaching about our email approach and how it relates to marketing for years and continue seeing […] The post Our Approach to Email Marketing appeared first on Visible Logic.
