“What we recognize is what we reward.” I first heard someone say this in 2013. My leadership team was deep in a heated discussion about how to get more engineers to consider mobile web when building out new features. An absolute given now, it wasn’t then. At my organization, I was simultaneously trying to convince my fellow managers to think about how their new features might work on mobile devices and ideally, add UX improvements for the mobile experience to their roadmaps. Mobile wasn...
