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Paris 2024 in numbers: Full stadiums, viewership rebounds, and viral Olympic muffins - SportsPro
https://www.sportspro.com/insights/analysis/paris-2024-olympics-stats-ticket-sales-viewership-tiktok-social-media-merch-sales/
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With the Olympic baton now passed on to LA, SportsPro picks out the key commercial figures from Paris 2024.
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