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McKinsey & Company
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Making data analytics work for you—instead of the other way around | McKinsey
https://www.mckinsey.com/capabilities/mckinsey-digital/our-insights/making-data-analytics-work-for-you-instead-of-the-other-way-around
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Does your data have a purpose? If not, you’re spinning your wheels. Here’s how to discover one and then translate it into action.
