With loud whispers from economic experts that a recession is looming, it’s no surprise that many business owners and marketers are busy scrutinizing every dollar spent on sales and marketing. For many, this means an extra hard look at Pay Per Click ads, or PPC, where dialing back the budget is as easy as a […] The post Should You Cut PPC During a Recession? The Data Says ‘Spend More.’ appeared first on WTM Digital.
