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Retailers Struggle to Leverage Programmatic for Onsite Monetization: PubMatic’s Mian – Beet.TV
https://www.beet.tv/2025/02/retailers-struggle-to-leverage-programmatic-for-onsite-monetization-pubmatics-mian.html
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pubmatic
iab alm 2025
hashim mian
PALM SPRINGS, Calif. – Retail media may be booming, but many retailers are struggling to figure out how to use programmatic advertising to monetize their websites and mobile app...
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