61% Increase in digital revenue 156% Increase in total digital donors 169% Increase in broad base digital donors Our Role: Campaign Strategy, Campaign Management, Data Analysis Challenge This organization had pulled back on donor acquisition over the past couple of years, combined with single-channel stewardship strategies, leading into an ongoing 5-year drop in donor count […] The post Investing in New Donor Acquisition and Cultivation Leads to Breakthrough Growth appeared first on NextAfter.
