The client, scenarioDNA, has a (patented) data-driven method that addresses the study of people and their ideologies over time. The best way to understand where ideas are going is to see where they live in the context of near neighbors and contrasting ideologies. They had an existing interactive tool that let their users explore the data and insights. However, this tool was perceived as being too dense and complex to understand. ScenarioDNA asked me to create a new version that would hold tru...
