Selling a Single-Purchase Product? Here’s How to Keep Customers Coming Back for MoreEleanor HecksThu, 05/08/2025 - 12:56 If you sell a product that people usually buy once — like a wedding dress, high-end mattress or safe — you have probably wondered how to build customer loyalty when there is no obvious path to a repeat sale. It is easy to fall into the trap of thinking loyalty only matters for subscriptions or everyday items, but that is a myth. Read more about Selling a Single-Purcha...