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Infographic: Search Ads Lift Top-of-Mind Brand Awareness
https://www.thinkwithgoogle.com/marketing-strategies/search/search-ads-lift-brand-awareness/
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A meta-analysis of 61 studies by Google and Ipsos MediaCT found that search ads lift brand top-of-mind awareness an average 6.6 percentage points. See all the results in the infographic.
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