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EMARKETER
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2021 revised us programmatic digital display ad spending
https://www.emarketer.com/content/forecast-2021-us-programmatic-digital-display-ad-spending-15-billion-higher
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US programmatic digital display ad spending continued growing at double-digit rates during the pandemic, and we expect it to reach a milestone next year when more than 9 in 10 digital display ad dollars are transacted using some form of automation.
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