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Gen Z wants to 'turn off' TikTok Shop, as beauty brands test the waters - Glossy
https://www.glossy.co/beauty/gen-z-wants-to-turn-off-tiktok-shop-as-beauty-brands-test-the-waters/
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Gen Z doesn’t like TikTok Shop. That’s according to an on-stage discussion between Jeremy Lowenstein, CMO of makeup brand Milani, and a group of Gen Zers known as the “Z Suite,” at the eTail West conference on February 27.
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