Generation Z—those born between 1997 and 2012—is particularly unique. As the first to grow up constantly surrounded by smartphones and social media, these individuals are tech-savvy, drivers of innovation, and beginning to make their mark on the workforce. This digital fluency, mixed with adaptability and awareness, has positioned Gen Z to be an important audience... The post Three Ways to Authentically Engage GenZ Using GenAI appeared first on Persado.