What Schema Markup Is Schema Markup is a set of plain-text labels you embed in a page’s code to tell search engines exactly what each piece of information represents. Think of it as adding name-tags: Label: “BusinessName” → Value: “ClickPoint Software” Label: “StreetAddress” → Value: “123 Market Street” Label: “CustomerRating” → Value: “4.8” These labels sit invisibly in the background, but they give crawlers and AI models a crystal-clear map of your content—...
