Financial services is one of the oldest, largest, and most complex markets. “Oldest” is measured in millennia: the first coined currency is over 5,000 years old and many of the earliest written records are commercial in nature. “Largest” is measured in trillions: financial services has the largest gross profit pool of any major sector, 3.4x greater than ecommerce and 9.2x greater than software (see chart below).
