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Diamonds Suck – De Beers Subverts the Market
https://justevilenough.com/diamonds-suck-de-beers-subverts-the-market/
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subversion
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The goal: De Beers needed to create demand for diamonds after the recession of 1929. De Beers’ PR firm hijacked the movie industry ... The post Diamonds Suck – De Beers Subverts the Market appeared first on JUST EVIL ENOUGH.
