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‘Love Island’ Just Wrapped. What Did We Learn from the Watch Party Trend? – Darden Report Online
https://news.darden.virginia.edu/2025/07/18/love-island-just-wrapped-what-did-we-learn-from-the-watch-party-trend/
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July 18, 2025 Darden professors Anthony Palomba and Luca Cian, experts in the business of media and consumer behavior respectively, share insights on why the hit TV show “Love Island” caught fire this summer and what we can learn from its success. –
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