James Cridland: JAR Audio has rebranded to JAR Podcast Solutions. Why the rebrand? Roger Nairn: Part of it is the fact that podcasting is evolving. Audio and video, we do all of that when it comes to the clients that we work with. The larger, more strategic answer for us as an agency, is because the industry is evolving so much that we’re getting asked a lot more difficult questions from the clients we work with, specifically CMOs and brand leaders. They all want to know: “What is this po...
