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Inside the IWSR Global Trends Report: Key Drivers for Beverage Alcohol in 2025 - IWSR
https://www.theiwsr.com/insight/inside-the-iwsr-global-trends-report-key-drivers-for-beverage-alcohol-in-2025/
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After a difficult year for beverage alcohol in 2024, when total beverage alcohol (TBA) volumes declined by -1% and revenue gains were elusive, with value up by +1%, brand owners are facing up to an ever more complex and changeable marketplace.
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