Introduction For early-stage B2B SaaS startups, building brand awareness can feel like a catch-22. You need visibility to attract users, investors, and talent, but you don’t yet have the budget or reputation to command the spotlight. That’s where strategic marketing tactics like influencer marketing and public relations (PR) come in. Both can elevate your visibility,… The post Influencer or PR? Choosing the Right Strategy for Your B2B SaaS Startup appeared first on Clickstrike.