Why It Matters Adidas is stepping into the ultra-distance spotlight with Chasing100, a high-stakes world record attempt over 100K (62.1 miles) that doubles as a launchpad for its next-generation long-distance racing shoe. What’s Happening Set for midnight Aug. 26 at the Adidas Global HQ in Herzogenaurach, Germany, Chasing100 will feature five elite ultrarunners, including Aleksandr ... Read more The post Adidas to Stage Midnight 100K World Record Attempt at Global HQ appeared first on Marat...