When Google rolled out AI Overview and, most recently, AI Mode, the familiar naysayers showed up. This time, SEO is really done for, they cried, and there was much wailing and gnashing of teeth (we’re a dramatic bunch, marketers). So, is it true? Is SEO kaput for real this time? Will content marketing be caught […] The post GEO vs SEO: How to Show Up in AI Searches appeared first on Blue Star.