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From:
How Brands Are Built
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Q&A with Jon Sneider, author of Hacking Advertising - How Brands Are Built
https://howbrandsarebuilt.com/jon-sneider/
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Jack Wimmer is a brand strategist, copywriter, and namer based in North Carolina. He's also the co-founder of Monika. He answers questions on the How Brands Are Built blog.
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