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New Study Provides Concrete Data on the Success of Interstitial Ads - AdMonsters
https://www.admonsters.com/new-study-provides-concrete-data-on-the-success-of-interstitial-ads/
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A study conducted by Adnimation found that the average eCPM for interstitial ads was 4,094% more than the average eCPM for banner ads.
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