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Google’s AI-driven Search Generative Experience could slash publishers' organic search traffic by 20% to 60%
https://www.emarketer.com/content/google-s-ai-driven-search-generative-experience-could-slash-publishers-organic-search-traffic-by-20-60
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Google's SGE threatens to cut publisher traffic by up to 60%: The evolution could push the industry toward innovative revenue strategies and partnerships.
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