In a previous post, I explained how important it is to connect ad platforms to your CRM and leverage AI-driven smart bidding strategies. Most of the technologies that power this process rely on first-party cookies. But with privacy becoming a global hot topic, and with regulations (such as those across the EU) requiring websites to [...] The post Google Advanced Consent Mode Explained: Smarter Tracking for a Cookieless World appeared first on Search Engine People.
