Ralph Lauren has introduced Ask Ralph, an AI powered conversational shopping experience. This serves up multiple, shoppable visual laydowns of complete outfits, personalised to a user’s prompts, from across available inventory within the Men’s and Women’s Polo Ralph Lauren brand. Ask Ralph begins rolling out this week to iPhone and Android app users in the US. It was developed with Microsoft on its Azure OpenAI platform and uses conversational AI technology and natural language processi...
