Understanding the basics of GEO Generative Engine Optimization (GEO) is the practice of optimizing content for AI-powered search platforms that generate direct answers instead of traditional link lists. Platforms like ChatGPT, Perplexity, and Google’s AI Overviews now synthesize information from multiple sources to create comprehensive responses, fundamentally changing how users find information. GEO focuses on […] The post August 2025 newsletter: Writing blog content that is optimized fo...