Web design directly impacts on-site user behavior. Beautifully designed pages inspire brand trust. They elevate purchase intention. And they even increase customer loyalty. However, the simple truth is that none of these outcomes would be possible without a proper engagement strategy. Given that the average bounce rate exceeds 60% and web visitors spend just over 90 seconds on a website before moving on, it's clear that your primary web design goal should be to grab and retain visitor atten...