Fame Meets Foundation: Do Celebrity Beauty lines last? Celebrity beauty brands have exploded over the past decade, transforming the cosmetics landscape with massive followings, glossy packaging, and promises of authenticity. With new names constantly entering the market, it's clear that fame sells, but does it sustain? From Selena Gomez's Rare Beauty to Rihanna's billion-dollar Fenty empire, celebrity-backed beauty labels are vying for long-term relevance in a saturated industry. In this arti...