Roast topics
Find topics
Roast it!
Roast topics
Find topics
Find it!
Login
From:
Recast
(Uncensored)
subscribe
Should you set a non-marketing baseline in your marketing mix modeling for exogenous factors? - Recast
https://getrecast.com/non-marketing-baseline-mmm-exogenous-factors/
links
backlinks
Explore why integrating non-marketing factors like GDP growth and inflation into your Marketing Mix Modeling might not be the best strategy.
